One such success story is Northampton-based Bodypower Sports Plc, the UK’s largest supplier of specialist fitness equipment, with a turnover of over £22million. As eBay’s retail director UK, Angus McCarey recently said: “Online SMEs are growing faster on eBay, with millionaire businesses developing at three times the rate of Germany.” There are over 180,000 registered businesses and at least 100 well-known brands and retailers use .uk to reach the UK’s largest online shopping audience – a figure rising weekly. On the UK site, there are around 40million live listings and 17m unique visitors per month. The transparency and nature of the marketplace requires smarts to avoid potential pitfalls, and it takes time to sharpen your skills if you want to truly prosper beyond the margins.ĭo it right and you tap into a huge market. But as any decent seller will attest, there’s much more to building your eBay empire than a casual list-’em and sell-’em approach.
The site offers potentially huge rewards.
Today eBay is a retail-savvy sales channel, its inventory replete with fixed price listings, with household superbrands jostling for attention next to smaller merchants, alongside a loyal legion of casual sellers keeping its auction origins alive and well. EBay has undergone a quiet revolution since my first feature about it for.
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